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Lalitpur-born Ajhar Rajbhandari hits Forbes 30 Under 30 with $15 million e-commerce venture

Lalitpur-born entrepreneur Ajhar Rajbhandari makes Forbes 30 Under 30 for 2026 after his e-commerce company Herd hits $15M in revenue and serves millions worldwide.
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By REPUBLICA

KATHMANDU, Dec 22: Lalitpur-born entrepreneur Ajhar Rajbhandari has been named to Forbes’ 30 Under 30 list for 2026 in the “Retail & E-Commerce” category, recognizing his meteoric rise in the global e-commerce sector.



Based in the U.S. since 2001, Rajbhandari launched Herd just over a year ago, a company that designs, produces, and sells innovative consumer products across major platforms such as Amazon, Walmart, and Target. Forbes reports that Herd has already reached $15 million in revenue, earned thousands of five-star reviews, and served millions of customers worldwide.


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Five Nepalis listed in Forbes’ Under 30 from Asia


Herd owns three brands—including electronics seller Mini Mic Pro, consistently an Amazon best-seller outperforming Logitech, RODE, and DJI, and beauty brand Trancend—and plans to launch five more brands this year, ranging from electric dog collars to car adapters.


 

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